That’s right, we’re a year old, its a new year, and we’re already reading that January 2025 was the warmest month on record, despite the cooling expected from El Nina, and while LA burned, we felt the full force of the world’s biggest economy turning its back on its environmental responsibilities, not to mention its humanitarian obligations, around the globe.

But as the US government pulls out of the Paris Climate Agreement for a second time, others are stepping into the breach once again. On January 23rd, Bloomberg Philanthropies and others announced they would ensure the US’ funding and reporting obligations to the UN Climate Change Secretariat are met, while Michael R. Bloomberg reaffirmed his support for America Is All In – a coalition of US cities, states, businesses, and other climate leaders working to meet the US pledge t to reduce emissions 61-66% below 2005 levels by 2035.

That’s welcome news, but for those of us who care about people and planet, expect ‘alternative facts’, misinformation and conspiracy theories to be dialled up like never before to discredit the climate emergency.

B Corp because

THUNK is committed to being a force for good, to talk the talk while walking the walk. So we’ve started our journey to become B Corp certified. B Corps are companies that are verified by B Lab to meet high standards of social and environmental performance, transparency and accountability. B Corp is a growing community of businesses that are building a more inclusive and sustainable economy.

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In this world of media behemoths, we are proud of what we’ve achieved but we want to achieve so much more, while staying fiercely independent. In just one year, we’ve produced over 30 podcasts, delivered powerful stories, and curated exceptional DJ mixes 24/7 on THUNK Radio. Our platform has become a space for challenging conversations, fresh creative ideas, and cultural connection, uniting a growing audience around the urgent need for change.

But we need to go further. So we’re planning a new strand of content to cut through in a content ecosystem that is far from democratic and where discoverability is getting tougher all the time.

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To expand our reach, deepen our impact, and ensure our content remains independent and THUNKier than ever, we need your support.

Together we can challenge the odds, rewrite the narrative, and build a better future together.

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